The article below was published in the daily newspaper L'Alsace, France, on October 2, 1954.
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SIMCA [car manufacturer] Offers 5 millions [old francs] to discover the mystery of the flying saucers
It definitely seems that the Martians launch increasingly frequent raids on our planet.
From various points of the territory, strange attempts against the ARONDE - that the Martians judge, undoubtedly, the most enthralling car of the Earth - are reported.
SIMCA enlists all the young people of France, from 9 to 15 years old, to solve the mystery of the cigars and the flying saucers.
All the young people who are fond of adventure will want to take part in:
"GREAT CONTEST OF THE MARTIANS"
ORGANIZED by
SIMCA and SHELL BERRE
From October 1st to October 31, 1954
Youngsters, enlist!
Get your interplanetary waybills and your super-sonic whistles at all SIMCA dealership, all the SHELL Oil Stations and the HAVAS [Advertizing] Agencies.
FOR ALL INFORMATION ASK:
GARAGE A. MULLER, Mulhouse
22, RUE DES ORPHELINS - Phone 56.95 - 56.96 - Exclusive reseller
Note: Simca Aronde was a popular car of that time:
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